Kashef A. Majid

Kashef Majid
  • Assistant Professor
  • Business
  • Areas of Expertise

    • Marketing Strategy
    • Signaling
    • Sustainability
    • Statistics (hazard modeling, multi-level modeling)
    • International Business
    • International Marketing

Ph.D. in Business Administration – The George Washington University
MSc. in Business Administration – Concordia University (Montreal)
B.Comm. – University of Ottawa


Majid, Kashef A., and Cristel A. Russell (2014), “Giving green a second thought: Modeling the value retention of green products in the secondary market”, Journal of Business Research, (in press)

Majid, Kashef A., Andrew Bryant, and Pradeep A. Rau (2014), “Name your price’ – online auctions and reference prices”, Journal of Product and Brand Management, 23 (6): 420-428